Media Conference #4

Todays guest speaker is Dr. Peter Milne, the COMU1999 Lecturer. He discussed the use of Visual Culture Jamming and using humour to bring the message across in visual language. Other visual tools he mentioned were religious icons, art such s mona lisa and the scream, and the American flag. He talks about how changes to these icons convey certain messages to the targeted audience. This sort of power can be a dangerous thing, as if not used well can be executed badly, and thus giving across the wrong message. As i study COMU1999 i recognised the lecture as one we were taught a few weeks ago. Therefore, i found the presentation boring and repetitive. In our COMU1999 classes we get taught the same thing over and over again, with different examples and situations. So, everything Dr. Milne was discussing i already had heard a million times. He talked about how ads and billboards have been changed to invert and subvert specific audiences. If not executed well, they can not give across the right impression or idea. At the end of the lecture, i felt as though i hadn't learnt a lot as i had heard it all many times before!