In todays lecture, we had guest speaker Luke Royes, who is an ABC Online Journalist. He discussed the use of different social media's to keep up to date with what people are doing, and allowing people to know what he is doing. Firstly he discusses Twitter, which is his most used form of social media. He discusses how Facebook has some strengths Twitter doesn't have such as photo albums, videos and check in. 4square is another form of communication and is used to check in via mobile. Luke mentions that this media isn't as popular, as Facebook can check in as well as many other things 4square can't. Instragram is used to send out photos of what people are doing and is good for keeping brand recognition. Pintrist is another form of internet communication, and works in with Facebook and Twitter, as an online pin board. Luke continues to discuss that ABC joined social media 5-7 yrs ago, and even since have used Twitter and Facebook to drive what theyre doing, and enables others to share and discuss their stories. Twitter is used to generate traffic to the site, and is good for getting in contact with people, and asking to send through photos. Personally, Luke first used Facebook 4-5 yrs ago, and was initially asked not to mention work related issues via social media. Now however, it is encouraged for employees to share what they are doing and where they are going. An interesting aspect of social media Luke discussed is how mistakes and negative opinions on social media can reflect upon you in a professional aspect, as well as your company. Therefore it is vital to be careful with what you say even if it isn’t work related, as well as the basics such as no typos with what you write. I found it interesting that businesses and companies can take advantage of what you post on Facebook and Twitter and use it against you personally and turn it around to look bad on your company also. Learning about how companies use social media gave an insight into the advancement of the technological world. It also made me weary that what you post doesn't only impact on you, but also the company you are working for.
Thursday, 13 September 2012
COMU1152 - Media Conference 3
In todays lecture, we had guest speaker Luke Royes, who is an ABC Online Journalist. He discussed the use of different social media's to keep up to date with what people are doing, and allowing people to know what he is doing. Firstly he discusses Twitter, which is his most used form of social media. He discusses how Facebook has some strengths Twitter doesn't have such as photo albums, videos and check in. 4square is another form of communication and is used to check in via mobile. Luke mentions that this media isn't as popular, as Facebook can check in as well as many other things 4square can't. Instragram is used to send out photos of what people are doing and is good for keeping brand recognition. Pintrist is another form of internet communication, and works in with Facebook and Twitter, as an online pin board. Luke continues to discuss that ABC joined social media 5-7 yrs ago, and even since have used Twitter and Facebook to drive what theyre doing, and enables others to share and discuss their stories. Twitter is used to generate traffic to the site, and is good for getting in contact with people, and asking to send through photos. Personally, Luke first used Facebook 4-5 yrs ago, and was initially asked not to mention work related issues via social media. Now however, it is encouraged for employees to share what they are doing and where they are going. An interesting aspect of social media Luke discussed is how mistakes and negative opinions on social media can reflect upon you in a professional aspect, as well as your company. Therefore it is vital to be careful with what you say even if it isn’t work related, as well as the basics such as no typos with what you write. I found it interesting that businesses and companies can take advantage of what you post on Facebook and Twitter and use it against you personally and turn it around to look bad on your company also. Learning about how companies use social media gave an insight into the advancement of the technological world. It also made me weary that what you post doesn't only impact on you, but also the company you are working for.
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